Beer Landy Series III Bar

History

The Essen Motor Show each December mixes tuning, classics and promotional builds, and among the exhibits in 2015 was a Series III 109 hard top made over as a beer bar. Painted the dark bottle green of the Jever brewery's branding, with Jever roundels on its doors, it had a stainless-steel bumper carrying a winch, a spare wheel and wooden slats on the bonnet, a chequer-plate roof rack with two spot lamps, black steel wheels on white-lettered all-terrain tyres and, on the right-hand side of the rear body, a wooden serving counter that folds down on ropes to reveal a shelf of bottles inside. Dennis Matthies photographed it on the show stand; the exhibitor and the vehicle's build history are not recorded.

The registry's model is the Series III 109 hard top in Jever green with the stainless bumper and winch, bonnet slats, roof rack and lamps, folding counter and bottle shelf, roundels and a German plate from the photograph.

Imagery

Registry record

Manufacturer

Land Rover (Series III 109 hard top); bar conversion by an unrecorded German builder

Manufactured

Series III (1971-85), shown as a bar in December 2015

Modifier / coachbuilder

Unrecorded German builder (mobile bar conversion)

Engine type

Rover 2.25 L four-cylinder petrol or diesel (Series III of the period; not stated in the source)

Production run

1

Country of origin

Germany

Operated in

Germany

Status

unknown

Catalogue data

Record kind

Named model

Model line

Series III

Wheels

4

Nominal wheelbase

109″

Catalogue fields describe the vehicle's structure and body as this registry records it. They are not certified factory measurements, and no performance figures are published here.

Sources & citations

Researched sources

• Beer Landy — a Land Rover Series III at the Essen Motor Show (Dennis Matthies, Flickr, December 2015) ↗ — Flickr (accessed 2026-09-11)

Catalogue references

• https://www.flickr.com/photos/mechanicman87/23516198816/ https://www.flickr.com/photos/mechanicman87/23516198816/ ↗