DIFFLOCKEDTHE REGISTRY
Named model · Defender · 2016

Greene King Ice Breaker Defender

Defender 110 hard top kept by Greene King brewery at Bury St Edmunds as a promotional vehicle and mobile bar for its Ice Breaker pale ale, wrapped in ice-blue with ICE BREAKER lettering, photographed at the brewery in October 2021 alongside the firm's Speckled Hen MG and LDV lorry.

Special · CommercialSpecial · Food & Drink
Greene King Ice Breaker Defender — front three-quarter render

History

Greene King launched Ice Breaker, a cold-filtered pale ale, in 2018 and gave it an adventure-themed promotional vehicle: a Defender 110 hard top wrapped in ice blue with white shards and ICE BREAKER in huge black letters along each side, a white roof and bonnet, a roof rack carrying four spot lamps and light-blue jerrycans, a winch bumper and white steel wheels, fitted as a mobile bar for festivals and pub events. The Flickr photograph shows it parked in the yard of the Westgate Brewery at Bury St Edmunds in October 2021 beside the brewery's Old Speckled Hen MG and LDV lorry.

The registry's model is a Defender 110 hard top in the ice-blue wrap with shards and lettering, roof rack, spot lamps, jerrycans and winch; in the game it carries winch pickups.

Imagery

Registry record

Manufacturer
Land Rover (Defender 110 hard top)
Manufactured
Late Defender; photographed October 2021
Modifier / coachbuilder
Greene King (promotional wrap and mobile bar)
Engine type
Ford 2.2 L Duratorq TDCi turbo-diesel (late Defender; not stated in the source)
Production run
1
Country of origin
United Kingdom
Operated in
United Kingdom
Status
in-service

Catalogue data

Record kind
Named model
Model line
Defender
Wheels
4
Nominal wheelbase
110″

Catalogue fields describe the vehicle's structure and body as this registry records it. They are not certified factory measurements, and no performance figures are published here.

Sources & citations

Researched sources

Catalogue references

Registry record updated 2026-09-11T15:37:14.183Z · status: researched